National Popcorn Day

I led the art direction for Cineplex’s National Popcorn Day campaign, transforming it into a bold celebration of movie magic—starring popcorn. I led the team in creating fun visuals, illustrations, animations, and a custom typeface into a cohesive, playful experience that captured the joys of the movies we love.

Cineplex. National Popcorn Day

Creative Director: Mike Lucas
Art Director: Travis Champagne, Jarred Katz
Copywriter: Naomi Eidinger
Designers: Travis Champagne, Alicia Siow, Kelly Hotles, Alex Blechta
Motion Designer: Dan D’Alessio

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